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Avocado Quality Management: Let’s Talk Maluma (It’s Not the Cultivar’s Fault)
When Maluma disappoints, the instinct is to blame the cultivar. The reality is less comfortable. Quality reflects systems, not stories we tell ourselves.
Bianca Esterhuizen
Mar 11
3 min read
NURSERY
PRODUCTION
MALUMA
MARKETING
MEDIA
Landbouweekblad
Fresh Plaza
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